Martinique La 1ère Puts NeoSIP to Work
Radio World Buyer’s Guide articles are intended to help readers understand why their colleagues chose particular products to solve various technical situations. This month’s articles focus on telco and talk show systems.
Martinique La 1ère, a radio station of the France Télévisions group, has been using NeoGroupe’s NeoSIP platform for several months.
Désir Quiquely, head of audiovisual systems maintenance at Martinique La 1ère, said the station had been looking to replace its old phone system and modernize its tools. The Martinique La 1ère team decided to use NeoSIP software, citing its versatility as a multi-studio and multi-site system that can be adapted to the needs of radio stations of various sizes.
NeoSIP can be purchased as a subscription or a perpetual licence and allows for hosting in the cloud or on the customer’s servers.
It is used daily in Martinique La 1ère’s studios, particularly during the station’s morning shows, which feature regular interaction with listeners. The programs feature on-air contests, made possible by NeoWinners ticketing, another solution developed by NeoGroupe and which launched in 2025.
The combination of NeoSIP and NeoWinners allows for precise scheduling of time slots, organization of game mechanics, allocation of gifts and automatic distribution of tickets to winners.
In addition, the Martinique La 1ère team benefits from increased mobility thanks to NeoScreener, NeoSIP’s visual interface. It allows users to work simultaneously on several tablets, providing a clear and instant overview of calls, contests and interactions currently on air.
When asked what feature he likes most about NeoSIP, Quiquely cited its ease of use. NeoGroupe says NeoSIP was designed to be efficient and accessible without a complex or overloaded interface.
Info: www.neogroupe.com/en/home
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